Startups

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Market Strategy with Herb Cunitz

Market strategy defines how a company is positioning itself to be successful. This strategy encompasses engineering, sales, marketing, recruiting, and everything else within a company.

High Growth Handbook with Elad Gil

When a startup finds product market fit, the adoption of that product can grow rapidly, turning a startup into a high growth company. All of a sudden, a startup that was struggling to

Go To Market with Mitch Ferguson

Engineers need to have an awareness of the business model that allows their company to succeed. When a software company is going to market, the engineers need to work closely with the

Can’t get engineering interviews? Try the side door.

If you’re applying for new engineering jobs and are struggling to get your foot in the door, consider looking for other ways in. Imagine a big crowd of people in front of a

Breaking Into Startups

Many people find themselves going down a career path that does not bring them satisfaction. A lawyer finds himself constantly working cases he doesn’t care about. A student in medical