Business

Sort by:

Go To Market with Mitch Ferguson

Engineers need to have an awareness of the business model that allows their company to succeed. When a software company is going to market, the engineers need to work closely with the

Software and Entrepreneurship with Seth Godin Holiday Repeat

Originally published November 18, 2015 “The playing field has never ever been more leveled – that means everything you don’t build is your choice not to build it.” Seth Godin is

Run Less Software with Rich Archbold

There is a quote from Jeff Bezos: “70% of the work of building a business today is undifferentiated heavy lifting. Only 30% is creative work. Things will be more exciting when those

Legal Technology with Justin Kan

Imagine that you are a lawyer. Your work involves managing files with dense, technical text. Your co-workers collaborate with you to accomplish a complex goal that can be broken down

Early Investments with Semil Shah

An engineer who wants to start a business using investment capital needs to understand the expectations of investors. The market for the business needs to be huge. The team needs to have