Data Activation with Tejas Manohar

Data Activation is the method of unlocking the knowledge sorted within your data warehouse, and making it actionable by your business users in the end tools that they use every day. In doing so, Data Activation helps bring data people toward the center of the business, directly tying their work to business outcomes.

Hightouch is the simplest and fastest way to get started with Data Activation. As a Data Activation Platform, Hightouch uses Reverse ETL to sync data from the warehouse to 100+ different integrations. With Hightouch companies can leverage their existing data models and easily view and monitor all of their data syncs in a single platform. Better yet, Hightouch offers a visual audience builder that makes it easy for non-technical users to create custom audiences at moment’s notice.

Tejas Manohar is the CEO at Hightouch and he joins us today.

Full disclosure: Hightouch is a sponsor of Software Engineering Daily.

Alex is an AWS Data Hero, an independent consultant, and the author of The DynamoDB Book, the comprehensive guide to data modeling with DynamoDB. He was an early employee at Serverless, Inc., creators of the Serverless Framework, and was an early community member in the serverless space. His consulting and training work focuses on serverless architectures and database optimization. You can find him on Twitter as @alexbdebrie or on his site, alexdebrie.com.

Sponsors

This segment of Software Engineering Daily is brought to you by Privacy Dynamics, the simple solution for anonymizing data intelligently.

Are you letting sensitive PII land in development and testing environments? Eliminate the #1 threat of a data breach and start using de-identified data in your development and testing environments by signing up for a free account today at http://privacydynamics.io/sedaily.

Are you a software engineer looking to make an impact with one of the world’s preeminent data and technology companies? Bloomberg is building the world’s most trusted information network for financial professionals – and they’re looking for engineers to join them,

Learn more about the opportunities that await you by visiting Bloomberg.com/careers

Software Daily

Software Daily

 
Subscribe to Software Daily, a curated newsletter featuring the best and newest from the software engineering community.