Startup Roundtable with Joseph Jacks and Gregory Koberger

Building a startup requires constant evaluation of tradeoffs. At the earliest stage, the founders evaluate different ideas. Once an idea is settled on, the company develops strategies for finding early customers and growing. As the company develops traction, the operators consider ways to scale further or partner with an acquirer.

Joseph Jacks and Greg Koberger are two founders who have been on the show previously. JJ started Kismatic, the earliest company completely focused on Kubernetes. Kismatic was acquired by Apprenda last year. Greg runs, a company that provides beautiful documentation as a service.

In this episode, Greg and Joe share their thoughts on running and scaling startups–engineering concerns, scaling strategies, and discussions of what to build and what to buy.


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